Welcome to J. Franklin Financial, where you can find a common sense approach to life's financial matters. Individuals, families, and business owners alike, are on a journey. Each one is unique, and for this reason, at JFF each client receives personal attention with plans tailored specifically for their situation. No matter where you are on your journey, JFF is here to provide practical guidance to help you achieve your financial goals.

It’s a good idea to regularly review beneficiary designations to be sure they are complete and reflect current wishes.

A new tax-advantaged investment account officially launched on July 4th: the 530A account, also known as a Trump Account, which is designed to help children get a head start on their financial future.

A new tiered tax rate on the endowments of wealthy colleges and universities could affect spending on financial aid, research, and other college programs.

As the race among large tech companies to monetize AI hits full throttle, it's worth considering how adoption of AI-enabled technologies might affect the economic prospects of businesses and workers.